PAT ART LAB RE-BRANDING AND ONLINE COMMUNICATION
"Art touches, connects and enhances"
The PAT Art Lab unites and promotes the cultural, social and community interests of the PATRIZIA Foundation. It is an experimental work and research site for contemporary art, society and for a sustainable future.
TDB Solutions supports the PAT Art Lab with art expertise and creative-innovative consulting. Together with the PAL, a long-term action plan was developed, the branding re-designed and a 360° digital communication strategy formulated. The result was a contemporary web presence with a visual impact that also generates communication on social media. TDBS' service included the development, creation, production of the content, as well communication and analytical coordination.
For the re-branding of the PAT Art Lab, TDBS had the privilege to redesign the logo and was able to convey the understanding of Urban Art in a new way through a clear, creative and modern visual language.
Thus the credo of the PAT Art Lab "Art touches, connects and enhances" has become more tangible.